The iPhone turns 5 , was released a June 29, 2007 before an immense expectation on Apple’s vision of how it should operate a smartphone and a skeptical industry to the efforts of a company that for years had been dedicated to making computers and recently to audio players.
That skepticism was evident in the reactions of some key players in the technology industry.Reactions to sound extremely stupid but now that once seemed so logical, such as Steven Ballmer took when asked about the launch of the iPhone:
Today Apple has sold about 250 million iPhones and forever changed the mobile phone industry. Also completely changed the mobile device industry in general (with the launch of the iPhone and the constant innovation in laptops) succeeding in changing perceptions and changing habits that many people today think it is very difficult in our lives before the iPhone is released.
How important is the iPhone as a disruptor of technology and our lives? Much more than we think:
- He broke the paradigm of hardware and determiner use of smartphone and software as a component : A N95 was sold as a phone to take photos or listening to music (only had numeric keypad!) and a BlackBerry as a phone to work. With a large touch screen that actually responds as expected, the uses changed by simply changing from one application to another.
- It was the first smartphone which telephone operators had no control over its operation : its appearance, the pre-installed software and usage restrictions (beyond technical). The iPhone has been, over the years, a nightmare for the operators: no way to modify your software, no way to pre-install applications, there is no way to change how it uses the data network, there is no to deny the user system upgrades, and even the sales price subsidies have been dictated by Apple. Before leaving the iPhone, mobile phones were often “design by committee” in conjunction with larger, more powerful operators. Is this the reason why carriers love Android , because it may modify as needed, may decide to update the system or not (usually with little regard to the final customer) and can pre-install applications.
- Created the mobile ecosystem : Before the iPhone, install an app on the phone was quite complicated. Look at some sites, access to a special page for the phone in question, download the file, and if you were lucky, was installed. Should we upgrade? You had to go to the websites of each developer and look out for new versions manually.Apple did take off the application ecosystem by creating a centralized store from which you can download or purchase applications in a single click, without worrying aboutmalware or give the card to multiple vendors. Today, 7 out of 10 applications are developed for IOS. Google (Android), RIM (BlackBerry) and Microsoft (Windows Phone 7) copied the strategy.
- The iPhone really put the web on a mobile device : Mobile Safari before, the website that could be seen on smartphones was a watered down version, small and poorly rendered. That changed with the iPhone for the first time you could see a full page, which you can explore with your fingers, zoom in and out with gestures and really interact with it.Exploded web application development for mobile devices and today all serious competitors attempt to provide an experience similar to that of Safari. Google took almost 5 years in a decent race when he took Chrome for Android.
The iPhone re-defined what a mobile device is : a multitouch screen where the real importance lies with the software , operating system, how it reacts to your fingers, a graphical interface never seen before that does not need a “stylus “. A device that fits what we do because it has the ability to run all applications. Android as we know it today would not exist if Apple had not released the iPhone (Google, before copying Apple, copied to the BlackBerry ), Microsoft does not re-define its strategy and launch Windows Phone 7, and we would still believe that a smartphone is a device with ugly plastic keyboard that only serves to send emails and chat from “BB Messenger.”