Apple has announced a radical reorganization of responsibilities within the top management of the group. The revision is aimed at redistributing roles and tasks in a more logical, facilitating the integration between the various sectors of the company and lavishing promotions at some of the biggest names in view of the team in Cupertino (in particular Jony Ive, Bob Mansfield, Eddy Cue and Craig Federighi). During the night, however, leaked additional details on mixing and made some movements are tinged with yellow.
Jony Ive extends assuming their duties under the direction of self-compartment Human Interface (HI), thus creating a unique interfaces between service and product design. Eddy Cue took over the fate of Siri and cadastral those services that have so did discuss at this early stage of abandonment of Google services. Craig Federighi will carry both the development of iOS as the development of OS X, thus promoting the convergence and complementarity between the two souls software company: “Apple has the most advanced operating systems for mobile and desktop, and this move brings together teams OS for even easier on both platforms offer the best technology and innovations on the user experience. ” Bob Mansfield will have responsibility for the new group “Technologies” It included the development team semiconductor on which the company has great hopes for the years to come.
The reorganization includes the departure of John Browett and Scott Forstall . Their roles will be replaced over time, defining a phase of interim roles in anticipation of the names successor in its functions pending. What Forstall, however, seems to be a real case: according to the findings, the removal would be the result of friction emerged following the flop recorded on the new cadastral service. As you know, Tim Cook has closed the parentheses with a letter of public apology letter that the same Forstall has refused to sign and therefore ultimately led to the signature of the CEO. Failure to sign was, however, only the straw that broke the camel’s back, a vase full for a long time already: Forstall and other top managers were on different positions for some time now and what appeared to be an old “protected” by Steve Jobs had been isolated from other members to ostracism. Tim Cook, therefore, does not merely sum up: Forstall out of the game, team compacted, responsibilities redistributed.
CEO Tim Cook , in the present with an official change of company managers, stressed that everything takes place in a time of great creativity for the group and of great ferment in terms of products: 2012 was an extremely profitable year under this point of view and the road which is leading the company increasingly closely under the guidance of the heir of Jobs also passes for a confirmation of the group that has made the Apple what is today.
We are one of the most prolific periods of innovation and new products in Apple’s history. The amazing products that we have introduced in September and October, iPhone 5, iOS 6 iPad mini, iPad, iMac, MacBook Pro, iPod touch, iPod nano and many of our applications, could only be created in Apple and be direct result of our ongoing commitment to the tight integration between hardware, software and services.